May 08, 2022
In Welcome to the Forum
Therefore, you can talk about your company, but in a measured way and at the right time. Next, we'll talk about how each type of Business Email List content is used strategically. How can a blog be used in a marketing strategy? Now that you have understood the types of blog posts that make up a corporate blog, it is time to see what the functions of Business Email List each one are within your strategy. Attracting visitors to your blog The attraction items correspond to the top of the funnel. After all, by dealing with the problems that the buyer persona has, you will be able to attract a greater number of readers who are still at the top (which is why the Business Email List process is represented by a funnel. Because the top is equivalent to the stage where they are. most of your audience). Therefore, writing these articles is essential to Business Email List attract more and more new visitors to your blog. For this reason, the CTA at the Business Email List end of the text is usually an invitation to leave a comment or suggestion to share the post on social networks and make more Business Email List people find your content informative and useful. Visitor engagement on the Business Email List blog The contents of the middle of the funnel are aimed more at generating engagement. As the reader is closer to the moment of purchase, since he is looking for tips on how to solve his problem, the article can lead Business Email List him to take the next step. Are we going to see a practical example using the same case of the travel agency and your traveling buyer person? When performing a Google search for "tips for family trips", your Business Email List buyer persona arrives at the article "7 tips to make a perfect trip with your family", After reading the 7 tips, you may be interested in knowing which are the best destinations Business Email List for make this kind of trip, don't you think so?